The Power of Multi-Media in Political Campaigns

No one will argue with the assertion that communications staff or public relations (PR) group of any Government throughout the world would definitely utilize multi- media network to publicize Government information and deliver its goods and services to the public. The said multi-media, which involve the mainstream tri-media, social media via the Internet, including blogs and citizen-led campaign network, has undeniably played a crucial role in shaping the political landscape of a particular economy. Multi-media has also been branded as a very effective tool in sending across messages in converging people in the streets, demanding reforms or in worst-case scenario, … Continue reading The Power of Multi-Media in Political Campaigns